July 9, 2020

WhatsApp brings digital payment facility

WhatsApp has launched payment sending and receiving options for its users. Intially they have launched this facility in Brazil and soon it will be available in other part of the world as well.

It will be so convienent as we send and recieve pictures or share files through this application.

Mark Zuckerberg, the founder and CEO Facebook who owns the WhatsApp as well stated by sharing on his Facebook page, Today we’re starting to launch payments for people using WhatsApp in Brazil. We’re making sending and receiving money as easy as sharing photos. We’re also enabling small businesses to make sales right within WhatsApp.

To do this, we’re building on Facebook Pay, which provides a secure and consistent way to make payments across our apps. I want to thank all of our partners for making this possible. We’re working with local banks, including Banco do Brasil, Nubank, Sicredi as well as Cielo, the leading payments processor for merchants in Brazil.

Brazil is the first country where we’re widely rolling out payments in WhatsApp. More to come soon!

The company have tested this feature back in 2018 in India but now this feature is available in Brazil where they have 120 million individual, the second largest market behind India. This new feature is powered by Facebook pay.

There were speculations that this facility will be launched in India first after the approval of the regulators. But this is still in beta version in the country. Facebook pay is available in 40 countries world wide, though its limited to Facebook App

Not sure how it will work in Pakistan but if WhatsApp launch this feature in the country, it will be a bit challenge for them.

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